“Edberg said the last time House of Cards launched, the engineers figured out that the entire season was about 13 hours. ‘And we looked to [see] if anybody was finishing in that amount of time,’ Edberg said. ‘And there was one person who finished with just three minutes longer than there is content.’ That’s right, of its 40 million subscribers around the world, Netflix was able the find the one super binger.”

What happens at Netflix when House of Cards goes live

A dispatch from the Netflix War Room


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